Abstract

This research focuses on the influence of western films on students dressing pattern at Taraba State University Jalingo The study explores fashion trends among students of the institution and finds that styles like hip hop hippies corporate cocktail and make up hairstyle which are common in American films are the most imitated forms styles of dressing by the students Incidentally such dressing patterns are considered an aberration in the African society Survey method was used to gather data for the study in which 220 questionnaire copies were administered to the students of the university across all levels of study Findings of this research seem to suggest a correlation between students exposure to western films and their choice of dressing even though this postulate is not statistically tested in the study The study recommends proper parenting and counseling uncompromising religious teaching and strict implementation of dress code by tertiary institutions as panacea to the social challenge