@incollection{, 5022D668C8407F5D45FBE791D8ABB089 , author={{MupemhiShepherd} and {Midlands State University}}, journal={{Global Journal of Human Social Sciences}}, journal={{GJHSS}}2249-460X0975-587X10.34257/GJHSS, address={Cambridge, United States}, publisher={Global Journals Organisation}1423337 } @book{b0, , title={{Marketing Strategy}} , author={{ MBaker }} , year={2000} , address={Butterworth-Heinneman} } @incollection{b1, , title={{An Issue Area Approach to the Analysis of MNE-Government Relations}} , author={{ TLBrewer }} , journal={{Journal of International Business Studies}} 23 , year={1992} } @incollection{b2, , title={{A three Dimensional conceptual model of Corporate Performance}} , author={{ ABCarroll }} , journal={{Academy of Management Review}} 14 , year={1979} } @incollection{b3, , title={{Corporate Social Responsibility: Evolution of a definitional construct}} , author={{ ABCarroll }} , journal={{Business and Society}} 38 , year={1999} } @incollection{b4, , title={{Corporate Citizenship and Ethics of Care: Corporate Values, Codes of Ethics and Global Governance}} , author={{ MDion }} , booktitle={{Perspectives on Corporate Citizenship}} , editor={ JAndriof MMcintosh } Greenleaf, Sheffield, UK , year={2001} } @book{b5, , author={{ TDonaldson }} , title={{Corporations and Morality}} Englewood Cliff, NJ , publisher={Prentice-Hall} , year={1982} } @incollection{b6, , author={{ TDonaldson } and { LEPreston }} , booktitle={{the Stakeholder Theory of the Corporation: Concepts, Evidence, and Implications}} , year={1995} 20 } @incollection{b7, , title={{the Politics of Stakeholder Theory: Some Future Directions}} , author={{ REFreeman }} , journal={{Business Ethics Quarterly,}} 4 , year={1994} } @incollection{b8, , title={{Stakeholder Theory: A Libertarian Defence}} , author={{ REFreeman } and { RPhilips }} , journal={{Business Ethics Quarterly}} 12 , year={2002} } @incollection{b9, , title={{Corporate Social Responsibility Theories: Mapping Territory}} , author={{ EGarriga } and { 'Mele } and { D }} , journal={{Journal of Business Ethics}} 53 , year={2004} } @incollection{b10, , title={{Strategy development: Conceptual framework on Corporate Social Responsibility}} , author={{ Hanke } and { WStark }} , journal={{Journal of Business Ethics}} 85 , year={2009} } @incollection{b11, , title={{the Next Wave of Corporate Community Involvement: Corporate Social Initiatives}} , author={{ DHess } and { NRogovsky } and { TWDunfee }} , journal={{California Management Review}} 44 , year={2002} } @incollection{b12, , title={{Break through ideas for tomorrow's Business Agenda}} , author={{ Hbr }} , journal={{Harvard Business Review}} , year={2003} } @book{b13, , title={{Shaping Organisation Strategies: Future Perspectives, Concepts and Cases}} , author={{ GRJain } and { ATandem }} , year={2006} , publisher={Sage Publication} , address={India} } @incollection{b14, , title={{Designing Learning Organisations}} , author={{ CRJames }} , journal={{Organisational Dynamics}} 32 1 , year={2003} } @incollection{b15, , title={{Reprinted (2002) as 'Value Maximization, Stakeholder Theory, and the Corporate Objective Function}} , author={{ MCJensen }} , journal={{Business Ethics Quarterly}} , editor={M. 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