@incollection{,
	
					
					
					A32A9FC4F19A1E583B161961D2F8D459
				,
	author={{Wong QiMing} and {Dr. RashadYazdanifard} and {HELP College of Arts and Technology}},
	journal={{Global Journal of Human Social Sciences}},
	journal={{GJHSS}}2249-460X0975-587X10.34257/GJHSS,
	address={Cambridge, United States},
	publisher={Global Journals Organisation}1481114
}

@book{b0,
	
	
		,
	title={{Adblock plus community to publicly debate the fate of native advertising}}
		
			,
	year={2014}
		
	
	,
	note={Adblock plus}

}

@book{b1,
	
	
		,
	title={{Adblock plus; adblock plus expands anti-tracking privacy tool}}
		
		
			,
	year={2014}
		
	
	,
	note={Marketing Business Weekly, 65}

}

@book{b2,
	
	
		,
	title={{Adblock plus; advertising consumes 23% of mobile phone battery power}}
		
		
			,
	year={2013}
			87
		
	
	,
	note={Marketing Business Weekly}

}

@book{b3,
	
	
		,
	title={{Adblock plus community to publicly debate the fate of native advertising}}
		
		
			,
	year={2013. Dec 13}
		
	

}

@book{b4,
	
	
		,
	title={{Advertising industry: Digital natives}}
		,
	author={{
			Adblockplus
		} and {
			Org
		}}
		
		
		
			,
	year={2014. 9 November 2014. 2013}
		
	
	,
	note={About Adblock Plus}

}

@incollection{b5,
	
	
		,
	title={{Are Native Ads Different From In-Feed Ads}}
		,
	author={{
			JAquino
		}}
		
	
	
		,
	booktitle={{Adexchanger.com}}
				
			,
	year={2014. 7 November 2014}
		
	

}

@incollection{b6,
	
	
		,
	title={{Regulating Online Behavioral Advertising}}
		,
	author={{
			SCBennet
		}}
	
	
		,
	journal={{John Marshall Law Review 44 J. Marshall L. Rev}}
		
			899
			,
	year={2011}
		
	

}

@book{b7,
	
	
		,
	title={{Native advertising's dangerous side. B & T Weekly}}
		,
	author={{
			BCooper
		}}
		
		
			,
	year={2013}
		
	

}

@book{b8,
	
	
		,
	title={{Demand media; demand media introduces innovative social feed ads}}
		
		
			,
	year={2012. Nov 10. 2012}
		
	
	,
	note={Marketing Weekly News, 476}

}

@book{b9,
	
	
		,
	title={{Crain's Detroit Business}}
		
		
			,
	year={2014}
			30
		
	

}

@book{b10,
	
	
		,
	author={{
			KLaird
		}}
		,
	title={{Native Advertising. Marketing Magazine}}
				
			,
	year={2013}
			118
			15
		
	

}

@incollection{b11,
	
	
		,
	title={{With its infinite supply of impressions, what's the trend on pricing for online advertising?}}
		,
	author={{
			ELee
		}}
		
	
	
		,
	journal={{Advertising Age}}
		
			81
			34
			,
	year={2010}
		
	

}

@incollection{b12,
	
	
		,
	title={{Online advertising: Heterogeneity and conflation in market design}}
		,
	author={{
			JLevin
		} and {
			PMilgrom
		}}
		
		10.1257/aer.100.2.60.3
		
	
	
		,
	journal={{The American Economic Review}}
		
			100
			2
			
			,
	year={2010}
		
	

}

@book{b13,
	
	
		,
	title={{Online advertising: What kind of impact do embedded ads have on an internet user's perception of an advertisement when it is incongruous with the story content?}}
		,
	author={{
			SWLiles
		}}
		
			,
	year={2009. 1465892}
		
		
			University of South Alabama
		
	

}

@book{b14,
	
	
		
		,
	title={{ProQuest Dissertations and Theses}}
				
			59
		
	

}

@book{b15,
	
	
		,
	title={{MeetMe expands native advertising capabilities on iPhone}}
		,
	author={{
			IncMeetme
		}}
		
		
			,
	year={2013}
		
	
	,
	note={Marketing Weekly News, 155}

}

@book{b16,
	
	
		,
	title={{Research and markets; global online advertising industry 2013-2018: Trends, profits and forecast analysis}}
		,
	author={{
			LO'reilly
		}}
		
		
			,
	year={2014. Apr 30. 2013}
			107
		
	
	,
	note={Marketing Weekly News}

}

@book{b17,
	
	
		,
	title={{Sharethrough; sharethrough announces the native advertising summit -san francisco}}
		
			,
	year={2014}
		
	

}

@book{b18,
	
	
		,
	title={{}}
		,
	author={{
			Marketing Weekly
		} and {
			News
		}}
		
		
		
			72
		
	

}

@incollection{b19,
	
	
		,
	title={{Marketing Weekly News, 255}}
		
	
	
		,
	booktitle={{Sharethrough; sharethrough announces world's first native advertising summit}}
				
			,
	year={2013. 2012. 1644}
		
	
	,
	note={Sharethrough; sharethrough launches sharethrough.tv}

}

@book{b20,
	
	
		,
	title={{Native Advertising: The Pros And Cons. WWD: Women's Wear Daily}}
		,
	author={{
			ASteigrad
		}}
		
			,
	year={2013}
			206
			1
		
	

}

@book{b21,
	
	
		,
	author={{
			MVelaigam
		}}
		
		,
	title={{Online advertising booms. Investors Chronicle}}
				
			,
	year={2011}
		
	

}

@book{b22,
	
	
		,
	author={{
			DWilson
		}}
		
		,
	title={{Native I advertising. Publishing Executive}}
				
			,
	year={2013}
			28
			
		
	

}

@book{b23,
	
	
		,
	title={{New website social network advertising: What works and what doesn't}}
		,
	author={{
			RWu
		}}
		
			,
	year={2014. 1554236}
			,
	address={Santa Cruz}
		
		
			University of California
		
	

}

@book{b24,
	
	
		
		,
	title={{ProQuest Dissertations and Theses}}
				
			,
	year={1526502864}
			45
		
	

}